Professional services

Professional services accounting —
when your inventory is time.

Outsourced accounting for law firms, agencies, consultancies and design practices doing $1M–$10M. Books built around the numbers that actually decide whether the work was worth doing — unbilled time, realization, utilization and profit by project — not just a tidy P&L.

Why it's different

Accurate books that tell you
almost nothing.

A generalist bookkeeper can code every transaction correctly and still leave you unable to answer the only question that matters: which work made money. In a firm that sells time, these are the places the standard close falls short.

What a generalist doesWhat your firm actually needs
Recognizes revenue when you invoiceRevenue recognized against work performed, with unbilled time carried as an asset. Otherwise every month you bill heavily looks like a great month regardless of what was delivered.
Books a retainer as income on receiptRetainers treated as a liability until earned. Booked the other way, you look wildly profitable the month the money lands and unprofitable while doing the work.
Reports one firm-wide gross marginProfitability by project and by client. Firm-level margin hides the client who has been unprofitable for two years.
Tracks hours in a timesheet nobody reconcilesRealization against standard rates and utilization by person, tied back to the ledger rather than living in a separate system.
Lumps owner pay into one accountPartner or owner draws separated from compensation, so the firm's real operating profit is visible.
Reconciles all cash togetherClient trust and IOLTA funds reconciled separately on a three-way reconciliation, never commingled with operating cash.

If your current provider can't describe a three-way trust reconciliation, that is worth establishing before your state bar raises it rather than after.

Who this is for

Firms that sell expertise —
and need to know what it earned.

A good fit if you…

  • Run a law firm, agency, consultancy, or architecture or engineering practice at $1M–$10M
  • Can't say which clients or projects were actually profitable last quarter
  • Have significant unbilled time sitting on the books at any given moment
  • Bill on retainer and suspect the revenue is landing in the wrong months
  • Hold client funds in trust and want that reconciled by someone who has done it before
  • Have partners taking draws and no clean view of firm operating profit

Probably not yet if you…

  • Are a solo practitioner with simple billing — a good bookkeeper and a tax CPA will cover you for less
  • Already have an in-house controller producing project-level reporting
  • Don't track time in any consistent way — we'd need that fixed first, and it's your system, not ours
  • Want the reporting but nobody internally will act on it

Not sure which you are? Bring your last three months of financials to a free consultation and we'll tell you honestly what's missing.

Book a free consultation

What we report

Four numbers most firms
can't produce on demand.

These come out of the monthly close rather than a separate spreadsheet somebody maintains heroically until they leave.

MetricWhat it tells you
Realization rateWhat share of the value of the work you performed you actually collected. The gap between your standard rate and this number is your real pricing problem.
UtilizationHow much of your paid capacity went to billable work. Falling utilization is usually visible months before it shows up in profit.
WIP and unbilled timeWork delivered and not yet invoiced. It's an asset, it's often significant, and in most firms nobody knows the number without asking.
Profit by client and projectWhich engagements are worth repeating. Almost every firm we onboard finds at least one long-standing client that has been quietly losing money.

Pricing

Fixed monthly fees —
published.

TierFromWho it's for
Foundation$750/moClean books, monthly close and statements. Right for smaller practices with straightforward billing.
Growth$2,500/moAdds controller oversight and a budget. This is where project-level profitability reporting lives, because the structure needs someone senior maintaining it.
Partner$6,000/moAdds CFO-level forecasting — capacity planning, pricing models, partner comp scenarios.

Restructuring a chart of accounts so it can report by project is scoped separately. It's usually a one-off piece of work and we'd rather show you that number than fold it invisibly into a monthly fee.

Frequently asked

Professional services questions, answered plainly.

What makes accounting different for a professional services firm?
Your inventory is time, and it is only worth something once it is billed and collected. That single fact changes the whole close: revenue has to be recognized against work performed rather than invoices raised, unbilled time sits on the balance sheet as an asset, and profit is decided by realization and utilization rather than by gross margin on a product. A generalist bookkeeper coding transactions will produce accurate books that tell you almost nothing about whether the work was worth doing.
What does an accountant for a professional services firm actually track?
Beyond the standard close: work in progress and unbilled time, realization rate against standard rates, utilization by person, profitability by project or client rather than only in aggregate, deferred revenue on retainers, and partner or owner draws separated properly from compensation.
Do you handle IOLTA or client trust accounts for law firms?
Yes, and they need their own discipline. Trust funds are reconciled separately from operating funds, on a three-way reconciliation, and never commingled. Most state bars require this and most generalist bookkeepers have never done one. If your current provider cannot describe a three-way reconciliation, that is worth knowing before the bar asks.
How do you handle retainers and deferred revenue?
A retainer is a liability until the work is done, not revenue when the money lands. Booking it correctly is what stops a firm looking wildly profitable in the month a retainer is received and unprofitable in the months the work actually happens.
Can you report profitability by client or project?
That is usually the reason firms come to us. It requires the ledger to be structured for it from the start — a chart of accounts and a job or class structure that supports the question. Retrofitting it onto books that were never set up that way is doable but it is a project, and we would scope it as one.
What size firm do you work with?
Typically $1M to $10M in revenue — enough people that utilization and realization genuinely matter, and not so large that you have a controller in-house already. Below that a good bookkeeper and a tax CPA usually cover you.
How much does it cost?
Foundation starts at $750 a month, Growth at $2,500 with controller oversight and a budget to run against. Firms wanting project-level profitability reporting are usually at Growth, because the reporting structure needs someone senior maintaining it.

Let's talk

Ready to hand off
the books for good?

A free, no-pressure consultation — wherever you are in the country. Tell us where things stand, even if the honest answer is "nobody's looked closely in a year," and we'll map out exactly what it takes to get you clean and keep you there.

Book a free consultation

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801 Travis St, Ste 2101, PMB 1845
Houston, TX 77002

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(617) 977-4807

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